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Prepare. Then apply.

Choose a role you understand. Show how your real experience fits.

Read beyond the job title

Look at the responsibilities, UK location, working pattern and employment status. Learn what the company sells and who buys it. Apply through the original advertiser.

Keep your CV clear

Use contact details, a short relevant profile, experience, education and useful skills. You do not need a photo or date of birth.

Match the advert to real examples: handling complaints, organising a shift or explaining a product. Say what you did and what happened.

Use numbers you can support. A clear example beats an invented sales metric; no CV format guarantees an interview.

A short cover letter

I’m applying for [role] because [specific reason]. In [real situation], I [action and result]. That experience would help me with [requirement]. I’d welcome a conversation about the role.

Use your own words. Include it when requested, or when it adds something useful.

Before the interview

  • Explain what the company sells in under a minute.
  • Prepare examples of listening, learning, handling rejection and following up.
  • Practise a discovery conversation with a fictional business.
  • Be honest about what you do not know.
  • An introduction video is optional; use it only if it adds value.

Questions worth asking

  • What is the guaranteed pay, and how is OTE calculated?
  • How many people achieve target, and over what period?
  • Where do leads come from? How much prospecting is expected?
  • What training, territory and expense support is provided?
  • What triggers commission? When is it paid, and can it be clawed back?
  • What are the contract length, employment status and notice terms?
  • If there is residual income, what happens when I leave or a merchant closes?

Contact a recruiter

Use a public professional channel and a short, personal message: “Hi [name], I’ve applied for [role]. The focus on [responsibility] interests me. I have experience in [real example]. Is there anything useful to know about the team’s priorities?”

One thoughtful message is enough. Respect a non-response.

Before you press send

  • Confirm the location, working pattern and pay.
  • Match key requirements to real examples.
  • Check contact details, spelling and requested documents.
  • Save the job link, application date and follow-up date.
  • Prepare two questions you want answered.
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Sources and further reading

Updated 3 October 2026. Advertised examples may change.